How I make our shoots stress-free, efficient and fun.

The secret? Pre-production. It happens before I get there.

Recce. Game-changer.

During planning, I ALWAYS push for a location recce. We walk the spaces and discuss shot options so I can see, ahead of time, how I’ll bring the most impact to the images. Following the recce I’ll share a deck presenting each location I’d recommend and what we’ll be capturing.

Schedule. Discipline = freedom - Jocko Willink

By locking down our shoot schedule we not only have a defined order of the day, we allow for freedom. Freedom to explore and play outside of the brief. Yes we’ll have allocated time for people and place, but I’ll also factor in breathing room for trying spontaneous ideas in the flow of the day, or cut things short if it’s not working and time would be better spent elsewhere. I want to be respectful of people’s time and their patience, while ensuring quality images.

Shotlist

Your brief might be something like, “I need 6 hero images for website headers, 10 lifestyle images showing business culture and 5 environmental portraits.” In knowing this I can align our schedule with a shotlist to a) make sure we’re covering the requirements b) assign subjects to each shot so you’re comfortable with who and what is featuring in your homepage image.

Management. I drive.

A large part of my job is making sure we’re getting what we need. The pressure is on me to push and pull what’s happening on the day to bring the shoot together. I don’t just show up with a camera. I’m a partner in your business for the duration of the project to bring your ideas and brief to life.

My legs are kicking non-stop under the surface to deliver an impactful image library. My experience and jolly demeanour makes this happen 😃 .